Welcome to The Evolution Partnership.
Welcome to The Evolution Partnership, the home of Born to Flow®.
Coaching for Performance - Executive & Private Client Practice
Cliff Kimber MSc. FRSA FIoL. Leadership Coach, Thinking Partner & Tactician to Partners & C-Suite Executives. working with senior leaders to enhance clarity, judgement, and sustained performance.
Where appropriate, and to offer a broader performance lens, he is supported by Claire Kimber BSc (Hons) NT DipBCNH mBANT CNHCreg in nutritional performance and Maddison-Grace Kimber SEPiT BSc MSc (Distinction) in sports psychology and performance transition.
Engagements are selective, discreet, and global, supporting senior partners, women in leadership, executives, elite athletes and HNWI’s.
Born to Flow®: A Way of Being.
The new book from Cliff Kimber
Born to Flow® (BTF) is an invitation to rediscover flow, not as a fixed theory, but as a lived, evolving experience. Blending personal insight, practical wisdom, and inspiration from thinkers as diverse as Alan Watts, Bruce Lee, Rick Rubin, George Kelly and Joseph Campbell, BTF explores flow as something you curate, not control.
Drawing on the river metaphor and Mihaly Csikszentmihalyi’s work, BTF expands the conversation to include friction, creativity, and the journey of self-expression. It invites readers to release assumptions, embrace experimentation, and grow—not through perfection, but presence.
Like water shaping rock, flow emerges through sustained engagement. Insight, tools, and reflective practices offer a fresh hypothesis, guiding leaders, coaches, and creatives toward meaningful, grounded action. Applications include flow-aligned habits, navigating resistance, and creating environments for deep work. BTF is a dynamic framework to reclaim rhythm, honour creativity, and unlock inner potential.
5.0 out of 5 stars. In Praise of Born to Flow
Reviewed in the United Kingdom on 24 February 2026
Format: Kindle EditionVerified Purchase
Born to Flow: A Way of Being by Cliff Kimber, while I expected its lessons to apply to leadership and life, I didn’t expect them to come alive quite so vividly stood at the base of a vertical sheet of ice in Norway.
In Born to Flow, Cliff describes flow not as a technique, but as a way of being - a state that emerges when presence, purpose and energy align. Flow can not be forced. It is allowed. Ice climbing has a way of exposing whether you truly understand the nature of flow.
What struck me most when reading Born to Flow is that we are always in some type of flow state, but with deliberate practice, being calm, attentive, intentional, performance flow follows. Sometimes, the best classroom is a frozen waterfall and Born to Flow.
From the forward by Steve Borthwick:
‘This book reveals how flow is far from the binary concept many, including myself, have once believed. In fact, as Cliff explains, it couldn’t be further from that. This is a book readers can return to again and again. Different parts will resonate more deeply at different times, depending on where you are on your journey.
While I left my golf game behind at that driving range years ago, I’ve carried forward the simplicity Cliff helped me discover that day. I still remember the smoothness. The enjoyment of being immersed in the process. The way flow developed through that lesson.
And I remember something Cliff has said to me many times—something that feels fitting to write here as you begin this book:
“Flow well”.’
Steve Borthwick, England Head Coach, RFU